Page 3 - Discover Israel Magazine - UK edition 2020

Shalom,

We are excited to share this magazine with you, revealing vivid
imagery of our beautiful country, Israel.

Following on from a very exciting 2018, and with visitor numbers
reaching over four million worldwide, the UK IGTO has enjoyed Published by:
Lishar Publlications Ltd.
many more travel enhancing activities during 2019.
Publisher & Editor in Chief
With Virgin’s new direct flight from London Heathrow to Tel Itzhak Shani
Aviv, and El Al’s first scheduled direct flight from Ireland in
nearly twenty years, access to Israel is becoming easier than ever. Editor
Leoni Jesner
The ongoing success of ‘Two Sunny Cities. One Break’ continues to showcase the great Production & Graphic Design
year-round weather and accessibility of the country’s two major cities. The campaign Yael Volberg
Studio Yood - Graphic Design
magnifies the presence of Israel across a wide variety of media platforms, sharing the
numerous, varied and enjoyable activities you can expect to encounter during a trip to Editorial Coordinator
Israel. A vibrant, cosmopolitan country set against the majestic blue of the Mediterranean Esther Shani
Sea, and the rich tapestry of 5,000 years of history woven in to the culture – not forgetting Marketing & Sales
the award-winning food and wine! Liron Eshel, Avi Sharon

We look forward to welcoming you, your families and friends to an exciting destination Editorial Offices
with something for everyone, from culture and cuisine to religion, arts, beaches and 26 Hahermon Street
Rishon Lezion 7523826
buzzing nightlife. Israel
Tel. 972-3-9674031

Marketing & Sales
Tel. 972-3-9674032
Sharon Ehrlich Bershadsky Email
Director UK & Ireland info@lishar.co.il
Israel Government Tourist Office Website
www.lishar.com

To know more, call 0207-299-1100 © All rights reserved.
or visit goisrael.com Commercial or any other use
of the material contained in
this magazine is prohibited
except by prior written
permission of the publisher.
The content of the
advertisements in this issue
of Discover Israel Magazine is
Two sunny cities. One break 4 the sole responsibility of the
advertisers.
Hike the north on the Israel National Trail 8
Beaches in Israel 11

Drinking and the two cities 16
The friendly Negev Desert 18

Travel Israel's four seas 20 Front Cover: A coffee shop
in Mahane Yehuda Market,
Israel's best year-round festivals and events 22 Jerusalem.
Photo: iStock